Sessions for Vendors

Joe Costantino – How to Master the Art of Differentiation

Posted by on May 7, 2014 in vendor sessions | 0 comments

Joe Costantino – How to Master the Art of Differentiation

How to Master the Art of Differentiation to Earn More Sales

8:45 AM – Wednesday, May 13 Lost Pines 6-8

Unless a business owner can clearly differentiate and then communicate how their products and services are different, they risk being viewed as a commodity, no better or different than their competitors and PRICE becomes the primary filter by which they are judged.

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Blake Eastman – Optimizing Your Booth Behavior

Posted by on Apr 24, 2014 in vendor sessions | 0 comments

Blake Eastman – Optimizing Your Booth Behavior

Optimizing Your Booth Behavior (For Vendors Only)

9:00 AM – Thursday, May 14 Lost Pines 6-8

What drives booth traffic? What factors impact the quality of an interaction? Learn how specific nonverbal strategies can be used to drive more traffic to your booth, keep people there longer, and develop quality leads and connections.

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